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Nachov

FICK - BoneSystem

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Two weeks ago I released a new project: FICK - BoneSystem. It's a commercial about the birth a new sneakers brand. The main feature is its 3D printed sole.

 

A full CGI video made with C4D, Octane and X-Particles.

 

Here it is: https://vimeo.com/296829935

 

I hope you like it!

 

EDIT: anybody knows how to show the Vimeo player in the post? Thanks in advance! :)

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Very nice! Also Interesting multi-lingual word-combination ... germans will look more closely and this bone thing has also some double meaning in english or am i wrong.. how ever.. :thisrocks:

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  • 21 hours ago, Curry said:

    Very nice! Also Interesting multi-lingual word-combination ... germans will look more closely and this bone thing has also some double meaning in english or am i wrong.. how ever.. :thisrocks:

    Haha yes, I think so. I didn't know what FICK meant in german and neither the client., and now it's too late to make a rebranding :lol:

     

    Thanks for your comment!

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    very well done! but as a german i have to say, whoever came up with the naming either didn't do his research very well or has a bold sense of humor. :D ...could as well be a porn title. the client didn't know? they know one can google a possible brand name, right? might work quite well in marketing though after all ;)

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  • 10 hours ago, everfresh said:

    very well done! but as a german i have to say, whoever came up with the naming either didn't do his research very well or has a bold sense of humor. :D ...could as well be a porn title. the client didn't know? they know one can google a possible brand name, right? might work quite well in marketing though after all ;)

    Honestly, when I started working with them I didn't know this. They told me that the name came from a mathematician called Adolf Eugen Fick (german guy, indeed). Now I think that they also knew this other variation but they thought that it would be a good strategy out of Spain (where they're from).

     

    I just made the video and I couldn't change their brand (obviously). Now I'm not sure if I should make a director's cut without that name haha

     

    Anyway, thanks for your comment, I'm glad you like it :)

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  • Hello again! This is the second part of the project, it includes some live shooting material and frame-by-frame animations. I hope you like it!

     

    Fick - Rise the City: 

     

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