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MAXON NABSHOW 2020 - LIVE STREAM | Maxon announce S22 & New Features


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Yea, everyone seems to be very good in what they do. Maxon did a great job this year in choosing who will present at NAB. ūüôā¬†

U-Render Quality Assurance Specialist

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Thanks for the kind words - I'll make sure the feedback is passed along to the team. I do have to give a lot of credit to the team at MoGraph.com that has been instrumental in our streaming efforts fo

Hmm hadn’t considered using a 2 version upgrade price!  Good idea!  Thanks!

As an R21 Perpetual licence holder I'm waiting with bated breath for all the new things I probably won't get : )

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I skipped the first presentation about remote access but just caught Lukas Wieczorek presentation. 

That was super informative and nice to see XPresso & Python getting some good airtime. Enjoyed it a lot.

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On 4/21/2020 at 2:09 AM, Igor said:

Not gonna argue to much, but thats just not true. While moving modeling core to new one doesnt sound fancy to you, it is so much of work and it took 2y of full dedication to do that so that we can developt new features on top of that. If that painful process didnt happen, new stuff would not be possible, simple as that.

I know everyone that works on C4D works really hard, but as I see it C4D has to up development by about 15x.  That means there should be an increase of 2000% more programmers to make up for the decrease in productivity per person as more people are hired.  The productivity decrease I'm talking about is a general decrease in productivity per person due to things that happen as any group grows bigger.  It's not specific to MAXON.  By what percent did the programmers working on C4D go up in the past 5 years?

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Last day! 

 

There have been some exceptional presentations so far this week.

The three that I'm hoping to catch today Nidia Dias, Kelcey Steele & Stu Maschwitz.

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MAXON knocked it out of the park this week :respect:. A real credit to everyone involved that made it happen!

So many great streams with golden nuggets of info.

 

The Q&A’s after the presentations were super engaging. Got a great buzz whenever my own questions were getting asked!

 

The pre-recorded format at least removed the chance of unexpected glitches occurring, while also allowing the presenters get their full presentations across. The whole experience was seamless. Some mention of mograph.com guys doing the switching of the streams?

 

Beeple’s stream was hilarious ending to a really great week!

 

Obviously with the physical locations not accessible, it is a different style to the live on-location format. Maybe this has opened a new way of customer engagement with further reach than in years previous.

 

Compared to previous years, this year was easily the best (from an online customer anyways).

Loved seeing the Red Giant stuff and cant’ wait to see how some possible future integration takes shape.

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I must agree, this year was really good in terms of seamlessness, like you said. Congrats Maxon! :cowboypistol:

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Really impressive presentations in a really accessible format....more so than live presentations.  With the conference or roadshow "live" format,  if you miss a presentation you have to wait a good bit before it is posted CV, but here it was made available for streaming much faster because they were pre-recorded.  But you also get live Q&A with the artists after each presentation and EVERYONE could ask questions to the moderator via C4D Live.   Usually at a live conference or roadshow, the live audience get's priority with their questions.  

 

Plus this week¬†you got see such legends as Noseman in dramatic lighting with half his face covered by dark shadow¬†-- Now how is that not a plus for everyone?¬† Just kidding - we love you Noseman!¬†ūüôā

 

So overall, I really like how MAXON handled NAB this year and would like to see it repeated (sans the global pandemic of course).  

 

In comparisons to road shows, was this virtual format cheaper or easier to pull together?   Was it more or less work for the presenters? If travel was not required, did that open up the availability of people to present?  What did the presenters think?  Did they prefer this format to live presentations as well?   

 

Just wondering if MAXON also viewed this as a success as well and possibly rethinking this as "the new normal" for roadshows.

 

Dave

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Hi Dave,


Definitely a success. ¬†Not sure how each person felt about the more work part ūüôā ¬†I found it more difficult than presenting live but I only talked for 12 min ūüėȬ† All the presenters would have been with us Live and we definitely missed hanging out in person. ¬†We are taking the learnings for sure and seeing what we do going forward. ¬† Meeting in person often leads to more discussions but online definitely gets a more diverse group asking questions. ¬†¬†

Cheers

Dave

 

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5 minutes ago, DMcGavran said:

Hi Dave,


Definitely a success. ¬†Not sure how each person felt about the more work part ūüôā ¬†I found it more difficult than presenting live but I only talked for 12 min ūüėȬ† All the presenters would have been with us Live and we definitely missed hanging out in person. ¬†We are taking the learnings for sure and seeing what we do going forward. ¬† Meeting in person often leads to more discussions but online definitely gets a more diverse group asking questions. ¬†¬†

Cheers

Dave

 

I would agree that live collaborative discussions between MAXON leadership and the presenters, particularly at their level of expertise, would have very good long term consequences for EVERYONE.  I am sure some good ideas for future enhancements/features come out of those discussions.

 

It is a balancing act on which way to go (live or pre-recorded presentations) to be sure....and you certainly don't want to remove opportunities for MAXON to interact directly with the users.

 

Dave

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@DMcGavran Hi Dave,

I thought this year showed a lot of potential. First, it was so cool being able to use the new Cinema 4D features you announced right away. That was much better than having to wait several months. It would allow future presenters to do a live/more interactive tutorial with new features if they wanted. Second, there wasn't the loud noise from other booths bleeding into the MAXON booth which made it better as a viewer (a few presenters did have some distracting background audio though). Third, I thought it was generally better for the presenters to prerecord their presentations because having to share a machine & setup with other presenters often leads to technical issues with differing operating systems, renderers, and keyboard shortcuts.

 

A couple of considerations:

I felt the chat wasn't a great tool for sorting the questions for presenters. The questions got lost in the shuffle and were sometimes unclear. My advice would be to have a live question poll system that the audience can upvote rather than YouTube chat. Here are some examples of those tools: Slido, PollEverywhere

 

Also, the networking aspect of the live presentations is HUGE. Artists getting to meet MAXON and each other was my favorite part of these events. It makes this C4D world feel smaller. Maybe you could bring the artists to these events for live Q&A and to meet new people but prerecord their presentations and make it interactive with the Internet like this year? Or you could do new online events with the model used for this year's NAB outside of SIGGRAPH & NAB and change the in-person events' model? Because of their length and technicality, I don't think the presentations grab many new users at these live events. I think they more inspire existing users and help them as a tutorial archive later for Cineversity. Who is going to come into a dense tutorial halfway and understand what is going on? It seems like Q&As, short quick tips, and motion reels would be better for live events for users who aren't familiar with C4D/Red Giant/Redshift - those are much more exciting, inviting, casual, and less daunting to a new user who happens upon the MAXON booth.

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Thanks for the kind words - I'll make sure the feedback is passed along to the team. I do have to give a lot of credit to the team at MoGraph.com that has been instrumental in our streaming efforts for the past couple of years and especially helpful in pulling this week together.

 

Your feedback is extremely valuable - we're continuing discussions on how this experience can shape our future streaming endeavors, whether as part of live events and as standalone / replacement efforts.

 

The presenters this week were primarily those that had already been slated and scheduled for NAB, though you're absolutely correct that this format offers more flexibility in choosing presenters. For instance Nidia wasn't available to travel to Vegas but with the format change we were able to add her to the schedule. This has definitely given us ideas on how we can leverage the format to connect you with more artists creating great work with MAXON's products.

 

While I see the point about the density of the presentations in a trade show context, they are incredibly popular at live events. I think the value they provide in that context to a new or interested user is first inspiration - seeing what can be done - and second often showing how easily it can be accomplished in MAXON's tools. Obviously some presentations hit that second mark more than others, and we do try to balance the 'skill level' as well as the industries and workflows of the presentations (while usually slanting a bit to the general audience of each show). Personally I often find FUI presentations to be incredible at hitting both marks - I love the presentations from Marti Romances where he shows really engaging FUI work that's appeared in feature films, and then shows how it can be achieved with a cloner and a few effectors.

 

I appreciate the concern that MAXON still have an opportunity to connect with the presenters - especially in my Product Manager role it was key to try to preserve that as much as possible. What most of you didn't see or get a chance to experience was that we tried (and somewhat succeeded) to recreate some of that with evening happy hours. It couldn't possibly replace the in-person opportunities we have at a show to connect with presenters, partners and general users, but it still offered an opportunity to make a closer connection and give folks an avenue for feedback. We're thinking about how we can extend that concept.

 

As I said, we're very much evaluating how we can use this week's experience to provide an even better experience moving forward, so please continue chiming in with details on the pros and cons from your perspective.

 

Cheers,

Rick

 

 

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